Green Mountain Coffee Roasters initiated with "outperform"

09/28/06 - Ryan, Beck & Co

NEW YORK, September 28 (newratings.com) - Analyst Jennifer Milan of Ryan Beck & Co initiates coverage of Green Mountain Coffee Roasters Inc (GMCR) with an "outperform" rating. The target price is set to $49.

In a research note published this morning, the analyst mentions that the company is poised to becoming a powerful brand in the US and has a loyal customer base in New England. The recent takeover of Keurig has enabled Green Mountain Coffee Roasters to capitalize on the rising popularity of single cup coffee, the analyst says. The company’s revenue growth in FY07 would be propelled primarily by growth in the office and consumer direct channels, Ryan Beck & Co adds.